Google/Youtube
Sabrina was charged with managing Google’s Ad Words PR division, including the major acquisition of DoubleClick. As part of her role at a prior agency, Sabrina worked out of Google’s NYC office, building the brand’s PR team to support Google’s various advertising verticals (Retail, Travel, CPG, among others). Over the project, Sabrina secured multiple tier 1 opportunities including cover stories and prime speaking opportunities at top industry events and traveled with the client across the country to promote the brand.